PRESS RELEASE: EXPANSION INTO SALES & AGENT OF THE YEAR
Letting agent comparison site Rentround, has completed its first year of operation.
Over 30,000 landlords have used the platform, 10,000 leads have been generated for the 1,000+ agents subscribed to the platform and their agent of the year has been identified.
Expansion into comparing estate agents is ready to go live in Jan 2021.
The year in numbers
Guaranteed Rent – a special mention
As Covid-19 created a risk to the rental income of most landlords, search behaviour changed.
Searches for guaranteed rent increased by 35% as lockdown measures were announced, from March 2020.
However for landlords, the service wasn’t easy to obtain. Many agents unable to find policies during the pandemic, withdrew guaranteed rent as a service.
Agent of the year
Hybrid lettings agency Accommodation.co.uk were crowned as Letting Agent of the year after becoming the most selected agent by landlords on the comparison website.
Accommodation.co.uk co-founder Aaron Short said: “We are absolutely thrilled to receive this award, our team work tirelessly to deliver an incredible service to landlords and tenants which winning this award shows.
“A comparison site can make it really difficult to stand out from the crowd, however, I believe that our combination of industry-leading property technology and experienced local agents is what clinched it for us on countless occasions.
“We really focus on delivering a reliable, trustworthy and transparent service to all of our landlords, as we believe that is what is most important to them.”
Birthed in Lincoln just several years ago, Accommodation.co.uk has had a meteoric rise with local letting agents now located across the UK’s biggest cities including Birmingham, Leeds, London and Manchester.
Co-founder of Rent Round Raj Dosanjh added:
“I’m pleased with the amount of agents that joined our platform in our first year. We’ve got a ranging selection across small boutique agents to online nationwide agencies.
While the competition for the most selected agent was close, Accommodation.co.uk pipped the leadership table with substantial volumes of leads obtained across London, Manchester & Birmingham”
Despite the current climate, Accommodation.co.uk plans for expansion continue as they are set to launch another 10 new agents by the end of 2020.
Expansion into sales leads
Rentround current focuses on landlord leads for letting agents. The landlord market has been fruitful, with Rentround now appearing in ~40% of Google searches for letting agents in London.
“We’re regularly being asked by our agents for sales leads. As we’ve firmed our grip on the letting side, it’s a no brainer to expand.
The expansion into sales leads is a natural progression into a wider and more competitive market.
We ran a small test on our ability to obtain London leads and the results were amazing, even better than our landlord lead system.
I’m truly excited about improving our letting lead offering as well as our expansion into sales in 2021”, Raj Dosanjh, founder.